B2BMX INSIGHTS
Informa TechTarget to Integrate its Proprietary ‘Buyer Intelligence’ with Demandbase
Key takeaways Joint customers will be able to access Informa TechTarget’s person-level Buyer Intelligence natively in Demandbase One beginning in January 2027, creating deeper visibility into buying group behavior. The...
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SugarCRM Partners With Mediafly To Help Enhance Modern Selling Experiences
SugarCRM, an AI-driven sales automation platform, teamed up with Mediafly, a sales enablement and content management provider, to equip customer-facing teams with the content and analytics needed to help provide engaging,…
Industry News March 21
How B2B Practitioners Can Leverage Content Intelligence To Experiment With Marketing Assets
When we think of Taylor Swift, we think of someone who has evolved over the years and isn’t afraid to take risks or experiment — and for those reasons, she…
Industry News March 19
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