Demand Gen Report

NetLine’s Josh Baez Set to Present at #B2BMX Summer Camp

As part of The 2025 #B2BMX Summer Camp, Josh Baez, Sr. Demand Gen Manager at NetLine will lead a Survivor-themed webinar focused field guide to staying in the funnel and winning...

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Unlocking Seller Potential: A Strategic Framework for Boosting Productivity and Driving Growth

Demanding Views

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The 2025 Demand Generation Benchmark Survey: Scaling Personalization, Optimizing Operations & Tying Strategy to Revenue in 2025

Reports

Idea pitching, fund raising and venture capital, selling business or merger agreement concept, entrepreneur businessman standing on lightbulb idea lamp shaking hands with VC on money coins stack.

Agentic AI Company Landbase Raises $30M

News Brief

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3 of 5 B2B Buyers Prefer a Rep-Free Buying Experience: Gartner

News Brief

Latest Posts

Lead generation, sales funnel, inbound marketing process to make more business revenue.

6 Key Components For Building Effective B2B Lead Nurturing Programs & Strategies

The outlook toward lead nurturing and acceleration strategies isn’t exactly glowing: 51% of survey respondents to the “2024 Lead Nurturing & Acceleration Benchmark Survey” believed their lead nurturing initiatives needed…

Blog September 11

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How To Connect The Dots Across GTM To Elevate B2B Customer-Centricity

At the 2024 B2B Marketing Exchange East, Sophia Agustina, CEO & Co-Founder of Gain Relationship, and Margaret Safford, President of Gain Relationship, will host a customer-centricity workshop based on the pair’s “9…

Blog September 11

Person using artificial intelligence technology on a laptop

How To Leverage AI To Orchestrate Human-Centric B2B Marketing

As artificial intelligence (AI) becomes more commonplace in businesses across all industries, 76% of B2B marketers are optimistic about AI’s future role in supporting their professional activities — while 83% believe…

Industry News September 11