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Web Seminars

How To Win Over The Modern Buyer

Aired On: Dec. 15, 2021 @ 2 PM ET / 11 AM PT The modern buyer lives in a noisy world. Every day, in different ways and through different channels, they're getting offered something they probably didn't ask for. It's a lot of noise, and buyers have been very clear with us marketers that they are tired of it. Most…

Small Teams, BIG Impact: Why ABM Works For Resource-Strapped Teams

Aired On: Dec. 1, 2021 @ 2 PM ET / 11 AM PT Getting started with ABM may seem daunting, especially for small teams already under pressure to do more with less, such as budget, hours or head count. Join RollWorks as we discuss how to make ABM work for resource-strapped teams. Whether you're a small team looking to start…

Accelerate Demand & Enhance Customer Experience Through Personalized Engagement

Aired On: Sept. 14, 2021 @ 2 PM ET / 11 AM PT Most sales and marketing teams have databases that check the box on volume. But making those contacts relevant and actionable is still a critical issue to drive profitable growth. Revenue teams remain trapped in silos and burdened with manual work, which makes it harder to engage with…

Lead Scoring Simplified: Using Data & AI To Focus On Your Best Leads

Aired On: March 24, 2021 @ 2 PM ET / 11 AM PT The self-serve digital buyer journey has empowered buyers while challenging marketing and sales operations to effectively identify which people and buying groups should be prioritized for sellers. To do this effectively requires looking beyond traditional lead scoring methods and incorporating all of the relevant buying signals. Join…

Achieving Personalized ABM at Scale–YES, It’s Doable!

Aired On: March 10, 2021 @ 2 PM ET / 11 AM PT Now on-demand, we're showcasing a panel of inspiring women who have established themselves as B2B marketing leaders through their success-leading, game-changing marketing and account-based programs. We will discuss how to engage the buying committee within your target accounts by creating personalized campaign destinations that accelerate the decision-making…

What Partners Really Want – Why 1/3 Of Vendor Programs Are Dead-On-Arrival

Aired On: April 12, 2021 @ 2 PM ET / 11 AM PT 2021 Channel Research Uncovers 7 Ways to Enhance the Partner Experience & Optimize Your Program If you're a channel leader trying to identify where your partner program is falling short or how it could produce better results — this webinar is for you. Channel partners are longing…