Latest In: buyer intelligence

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GetWhys Grounds AI GTM Content in Buyer Intelligence

GetWhys Grounds AI GTM Content in Buyer Intelligence

Key Takeaways GetWhys is positioning buyer intelligence as the quality-control layer for AI-generated GTM content, helping teams validate…

News Brief August 13
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Brightcove Acquires Audience Insights Company Wicket Labs

Brightcove Acquires Audience Insights Company Wicket Labs

Brightcove Inc., an online video platform, acquired Wicket Labs, an audience insights company, to offer its customers deeper…

Industry News February 3
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Clearbit Updates Platform To Help Users Uncover Hidden Pipeline

Clearbit Updates Platform To Help Users Uncover Hidden Pipeline

Clearbit, a data-tools provider for B2B companies, enhanced the Reveal and Enrichment capabilities within its real-time data platform.…

Industry News October 15
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OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026

Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…

Blog February 23
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Demand Science Acquires Internal Results & Leadiro

Demand Science Acquires Internal Results & Leadiro

Demand Science, a global buyer intelligence platform, acquired demand generation company Internal Results and sales enablement, intelligence and…

Industry News April 21
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Intent, Deeper Personalization & Authentic Content Benefitting From Buyer Insights, Intelligence

Intent, Deeper Personalization & Authentic Content Benefitting From Buyer Insights, Intelligence

As buyers continue to expect more relevant, contextual engagement earlier on in the buying journey from vendors, B2B…

Industry News July 24
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Integration, Deeper Intelligence Within Sales Development Becoming Critical Components For Closed-Loop Engagement

Integration, Deeper Intelligence Within Sales Development Becoming Critical Components For Closed-Loop Engagement

Once regarded as the entry-level stepchild of the more lucrative field sales function, inside sales is ascending within…

Industry News January 11
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