Oracle Reinforces Cloud Offerings With NetSuite Acquisition
Seeking to build up its cloud-based offerings, Oracle announced it has agreed to acquire NetSuite for $9.3 billion.…
Industry News July 29
Latest In: NetSuite
NetSuite Completes Acquisition of Bronto Software
NetSuite has completed its acquisition of Bronto Software, an email marketing company, for a reported $200 million. The…
Industry News June 11
DocuSign Partners With NetSuite To Streamline Sales Contract Processing
DocuSign and NetSuite are offering an integrated solution that combines the DocuSign Digital Transaction Management (DTM) platform with…
Industry News March 10
5 Lessons Learned From Integrating Marketing Automation Software With An In-House CRM
By Katie Hollar, Marketing Manager, Capterra In early 2012, my Capterra colleagues and I decided that it was…
Demanding Views August 13
A Year After Acquisition By Silverpop, CoreMotives Adds 270 Customers, Billings Up 136%
Since being acquired by Silverpop a year ago, CoreMotives has increased billings by 136% and added more than…
Industry News April 5
Marketo Files $75M IPO, Reveals Financial Details
Marketo has followed through on its plans to file an initial public offering (IPO), a move which also…
Industry News April 3HubSpot Closes $35 Million Funding Round, Announces Q3 Results
Marketing automation vendor HubSpot announced today that it has closed a new round of financing and shared some…
Industry News November 5
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The Important Role Of Empathy In Marketing Strategy & Messaging
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