Latest In: revenue generation

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It's Time To Target The 97%: 6sense Research Reveals Only 3% Of Site Visitors Fill Out Forms

It’s Time To Target The 97%: 6sense Research Reveals Only 3% Of Site Visitors Fill Out Forms

In a recent survey conducted by 6sense, respondents reported that, on average, only 3.5% of their web visitors…

Blog July 27
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Chorus.ai Momentum Pipeline Tool Aims To Surface Deal Insights With AI

Chorus.ai Momentum Pipeline Tool Aims To Surface Deal Insights With AI

Conversation intelligence platform Chorus.ai uses its Momentum Pipeline solution to provide users with a real-time holistic view of…

Solution Spotlight July 19
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94% Of Marketers Cite Email As Integral For Pandemic & Post-Pandemic Success

94% Of Marketers Cite Email As Integral For Pandemic & Post-Pandemic Success

The Covid-19 pandemic forced B2B buyers and marketers to find new ways to communicate and re-imagine existing channels…

Industry News June 25
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Nvidia Achieves 89% Account Match Rate With People-Based Approach

Nvidia Achieves 89% Account Match Rate With People-Based Approach

Nvidia, a multinational computer and systems technology provider, wanted to build a cohesive revenue marketing and sales cycle…

Case Studies March 31
B2B B2C gotomarket strategies LeadMD revenue generation Trendline Interactive
LeadMD Acquired By Trendline Interactive, Pairing B2C And B2B Expertise

LeadMD Acquired By Trendline Interactive, Pairing B2C And B2B Expertise

LeadMD, a revenue performance consultancy, merged with full-service marketing agency Trendline Interactive, in a pairing designed to deliver…

Industry News March 2
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New Research: 76% Of Marketers Using ABM Experienced Higher ROI In 2020

New Research: 76% Of Marketers Using ABM Experienced Higher ROI In 2020

According to new research conducted by the ABM Leadership Alliance and ITSMA, 76% of marketers saw higher ROI…

Industry News January 20
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78% Of Marketers Drive Customer Engagement Via Push Notifications

78% Of Marketers Drive Customer Engagement Via Push Notifications

Engaging with audiences and customers virtually continues to be a top priority for B2B organizations, as the acceleration…

Industry News January 14
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Troops Platform Aims To Help Marketers Improve Revenue Generation

Troops Platform Aims To Help Marketers Improve Revenue Generation

Revenue communications platform Troops offers AI-powered intelligence and integration capabilities that aim to empower users to input, retrieve…

Solution Spotlight December 21
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Customer-Centricity, Data, 1:1 ABM & More Take Center Stage At #SPS20, As Marketers Plan For The New Year

Customer-Centricity, Data, 1:1 ABM & More Take Center Stage At #SPS20, As Marketers Plan For The New Year

With a new year on the horizon, B2B organizations are taking the lessons they learned from 2020 and…

Industry News November 24
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Alida Appoints David O'Malley As New CRO

Alida Appoints David O’Malley As New CRO

Alida, a customer insights provider and formerly Vision Critical, has appointed David O'Malley as Chief Revenue Officer of…

Industry News November 11
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Sendoso Adds New Preferred Address Features For Targeted Engagement

Sendoso Adds New Preferred Address Features For Targeted Engagement

Gifting platform Sendoso has added two new features to its platform – Address Confirmation and Sendoso Choice. These…

Solution Spotlight August 10
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Intellimize Aims To Help Marketing Teams Personalize Their Websites

Intellimize Aims To Help Marketing Teams Personalize Their Websites

Intellimize, a personalization and conversion provider, is designed to help marketers drive conversions and revenue growth by using…

Solution Spotlight June 15
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