Latest In: revenue generation

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2027 B2BMX Registration Opening

Registration Has Opened for B2BMX 2027

Key Takeaways Registration is now open for B2BMX 2027, giving B2B marketing and sales leaders an early opportunity…

Blog August 17
ad spend advertising APIs advertising operations AI advertising Anteriad B2B marketing campaign optimization digital operations growth marketing Joel Horwitz Marketing analytics marketing automation natural language execution paid media campaigns revenue generation Synter
Synter Emerges from Stealth Advanced visual programming interface for AI agent integration, illustrating complex data flow and system architecture

Synter Emerges from Stealth With AI Agent to Execute Paid Media Campaigns

Synter, an agentic advertising operations management platform, has emerged from stealth. The company is focused on growth teams…

News Brief March 27
AI Search Visibility AI Visibility Optimization artificial intelligence B2B Brands B2B marketing B2B Pipeline Growth B2B Sales Alignment buyer signals Content Architecture content clusters content strategy Content-IQ demand generation DemandScience large language models marketing technology Marketing Yield pipeline generation real-time personalization revenue generation Structured Content web personalization
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DemandScience’s Content-IQ Increases AI Visibility for B2B Brands

DemandScience has launched Content-IQ, a proprietary system designed to help B2B organizations restore authority, improve artificial intelligence (AI) visibility,…

News Brief March 9
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AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026

Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…

Blog June 22
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It's Time To Target The 97%: 6sense Research Reveals Only 3% Of Site Visitors Fill Out Forms

It’s Time To Target The 97%: 6sense Research Reveals Only 3% Of Site Visitors Fill Out Forms

In a recent survey conducted by 6sense, respondents reported that, on average, only 3.5% of their web visitors…

Blog July 27
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Chorus.ai Momentum Pipeline Tool Aims To Surface Deal Insights With AI

Chorus.ai Momentum Pipeline Tool Aims To Surface Deal Insights With AI

Conversation intelligence platform Chorus.ai uses its Momentum Pipeline solution to provide users with a real-time holistic view of…

Solution Spotlight July 19
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94% Of Marketers Cite Email As Integral For Pandemic & Post-Pandemic Success

94% Of Marketers Cite Email As Integral For Pandemic & Post-Pandemic Success

The Covid-19 pandemic forced B2B buyers and marketers to find new ways to communicate and re-imagine existing channels…

Industry News June 25
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Nvidia Achieves 89% Account Match Rate With People-Based Approach

Nvidia Achieves 89% Account Match Rate With People-Based Approach

Nvidia, a multinational computer and systems technology provider, wanted to build a cohesive revenue marketing and sales cycle…

Case Studies March 31
B2B B2C gotomarket strategies LeadMD revenue generation Trendline Interactive
LeadMD Acquired By Trendline Interactive, Pairing B2C And B2B Expertise

LeadMD Acquired By Trendline Interactive, Pairing B2C And B2B Expertise

LeadMD, a revenue performance consultancy, merged with full-service marketing agency Trendline Interactive, in a pairing designed to deliver…

Industry News March 2
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New Research: 76% Of Marketers Using ABM Experienced Higher ROI In 2020

New Research: 76% Of Marketers Using ABM Experienced Higher ROI In 2020

According to new research conducted by the ABM Leadership Alliance and ITSMA, 76% of marketers saw higher ROI…

Industry News January 20
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78% Of Marketers Drive Customer Engagement Via Push Notifications

78% Of Marketers Drive Customer Engagement Via Push Notifications

Engaging with audiences and customers virtually continues to be a top priority for B2B organizations, as the acceleration…

Industry News January 14
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Troops Platform Aims To Help Marketers Improve Revenue Generation

Troops Platform Aims To Help Marketers Improve Revenue Generation

Revenue communications platform Troops offers AI-powered intelligence and integration capabilities that aim to empower users to input, retrieve…

Solution Spotlight December 21
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Campaign Optimization Series
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Strategy & Planning Series