Latest In: social marketing

communication customer experiences engagement interactive marketing intercom SMS social marketing
Intercom Launches Two-Way SMS & New Bot Features

Intercom Launches Two-Way SMS & New Bot Features

Intercom, an engagement OS platform, released three new capabilities — Intercom SMS, Custom Actions and Custom Objects — to…

Industry News June 27
big data demand generation Leadspace CEO Doug Bewsher. Oracle Eloqua Marketing Cloud Leadspace social buying signals social marketing social selling
Oracle Marketing Cloud-Leadspace

Leadspace-Eloqua Integration Enables Lead Targeting Through Social Data

Leadspace announced a new partnership with Oracle, enabling the social-driven demand generation platform to integrate with the Oracle…

Industry News June 26
Deep Nishar Demand Gen Report LinkedIn plse social marketing social media Social media marketing

LinkedIn Buys Pulse News Reader

The professional networking site LinkedIn acquired Pulse, a news reader and mobile content distribution platform owned by Alphonso…

Industry News April 16
Get the latest B2B Marketing News & Trends delivered directly to your inbox!
Marketing Cloud Michael Lazerow ROI salesforce social advertising social marketing Twitter
Salesforce Social Ad

Salesforce Launches Platform To Manage Twitter Ads launched a Social Ads Platform for Twitter, enabling marketers to manage Twitter advertising alongside existing social marketing…

Industry News February 22
CRM SaaS-based marketing social marketing Votigo

Votigo Jumps Into Social Marketing With New Cloud-Based Suite

Votigo, a provider of SaaS-based marketing solutions, earlier this month announced its new Social Marketing and CRM Suite,…

Solution Spotlight July 31
B2B B2C marketing automation Neolane social marketing Stephane Dehoche

Neolane Reports $47 Million in Revenue in 2011, Plans Aggressive Global Expansion for 2012

Neolane, a provider of marketing automation and conversational marketing technology, recently reported $44 million in revenue, a 47%…

Industry News January 27
email marketing free edition iContact SMBs social marketing social tools

iContact Intros Free Edition Of Email Marketing Platform

iContact Corp., an email marketing and social marketing company, today announced the launch of iContact Free Edition. The…

Industry News April 13
demand generation email marketing Genius lead nurturing marketing automation social marketing

Genius Marketing Automation

SOLUTION SPOTLIGHT is the only Marketing Automation solution that truly “gets” sales. Genius Provides on-demand solutions for…

Solution Spotlight December 15
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series