by Kelly Lindenau | Jun 8, 2021 | Industry News
Bizzabo, an event platform, acquired artificial intelligence scheduling tool x.ai. Bizzabo will integrate x.ai’s meeting automation capabilities into its platform to help event participants create connections at virtual, in-person and hybrid events. This...
by Michael Rodriguez | Jun 8, 2021 | Solution Spotlight
Hubb, a virtual event management software provider, offers attendee engagement and data analytics tools to help brands create and promote engaging digital experiences while automating their event building/management process. Back-Of-The-Box Details The Hubb platform...
by Zachary Ballenger, Casted | Jun 4, 2021 | Demanding Views
Today’s savvy customers expect the same level of service from B2B companies as they do from consumer brands. To ensure consumers are receiving the best experience, there must be alignment between sales and marketing teams. After all, marketing and sales have a...
by Michael Rodriguez | Jun 2, 2021 | Industry News
Account-based marketing (ABM) established its place as a business imperative, with many modern B2B organizations doubling down on the strategy in our new, digital-first world. With that in mind, both ABM veterans and newcomers will have something to look forward to at...
by Kelly Lindenau | Jun 2, 2021 | Blog
Welcome back to Demand Gen Report’s blog series: Buzzworthy B2B. We’ve spent the past month watching the latest news and hottest trends in the industry and curated the top research statistics, financial news, personnel changes and more to keep you in the...
by Ravi Chalaka, Jifflenow | Jun 1, 2021 | Demanding Views
Marketing qualified meetings (MQM) are the new marketing currency as theyspeed up the sales cycle and increase revenue pipeline. If you are not digitizing the last mile of your marketing campaigns, it’s time to consider the latest marketing...
by Michael Rodriguez | Jun 1, 2021 | Solution Spotlight
Craftom, a gifting and shipping platform, aims to help usersimprove their direct mail and gifting capabilities with customizable and, easy-to-source, hyper-designed corporate gifts, products and office equipment. Back-Of-The-Box...
by Kelly Lindenau | May 27, 2021 | Financial News
Qualified, a conversational sales and marketing software, received $51 million in Series B financing. The funding round was led by Salesforce Ventures, with additional participation from existing investors such as Norwest Venture Partners and Redpoint Ventures. The...
by Kelly Lindenau | May 27, 2021 | Industry News
SalesLoft, a sales engagement platform, revealed a new front-end integration with account engagement platform 6sense. The integration will provide SalesLoft users with the 6sense sales intelligence module, allowing them to gain insights directly on account and persona...
by Kelly Lindenau | May 27, 2021 | Industry News
Sitecore, a digital experience management software, acquired SaaS-based marketing automation platform Moosend to further its $1.2 billion investment in becoming a SaaS-based digital experience platform. Sitecore plans to leverage Moosend’s modular marketing...
by Kelly Lindenau | May 26, 2021 | Industry News
LinkedIn unveiled new features for its LinkedIn Marketing Solutions to help organizations increase their reach and grow their brand community while measuring the impact of their actions. The platform’s updates include: The ability to Boost the reach of...
by Kelly Lindenau | May 25, 2021 | Industry News
Demand Science, a global revenue intelligence platform, acquired content intelligence platform TrustedOut to enhance its solution suite with intent, content and market intelligence technology that provides enhanced data and content. The TrustedOut AI capability is...
