Latest In: acquisitions

acquisitions Agentforce agentic AI AI Decisioning B2C Marketing Bill Magnuson Braze BrazeAI cross-channel marketing Customer 360 customer engagement Data 360 Jon Hyman mergers and acquisitions Patrick Stokes real-time personalization salesforce Salesforce Marketing Cloud
Salesforce to Acquire Braze for $5.6B

Salesforce to Acquire Braze for $5.6B

Key Takeaways Salesforce signed a definitive agreement to acquire customer engagement platform Braze for $5.66 billion in enterprise…

News Brief October 21
acquisitions AI Canva collaboration customer data marketing automation marketing lifecycle Ortto personalization Simtheory
Canva's acquisition of Simtheory and Ortto Laptop computer displaying logo of Canva

Canva Acquisitions Expands Marketing AI Capabilities

Key Takeaways: Canva’s acquisition of Simtheory and Ortto enhances its AI capabilities, enabling end-to-end marketing lifecycle management. The…

News Brief April 22
acquisitions Cvent data management strategy data strategies demand generation event event marketing hybrid event iCapture inperson event Jifflenow lead capture lead generation Lead Qualification virtual event
Cvent Acquires Jifflenow & iCapture To Expand Trade Show & Conference Offerings

Cvent Acquires Jifflenow & iCapture To Expand Trade Show & Conference Offerings

Cvent, an event platform, acquired appointment scheduling platform Jifflenow and lead capture solution iCapture to help expand the capabilities of…

Industry News January 17
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ABM advertising week AI B2B marketing B2BMX Insights Demand Gen Report demand generation marketing media rebrand Revenue operations
B2BMX Insights Logos 01 Announcemnet

DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
acquisitions Bizzabo event platform personalization
Bizzabo Acquires X.ai To Personalize Event Experiences & Networking

Bizzabo Acquires X.ai To Personalize Event Experiences & Networking

Bizzabo, an event platform, acquired artificial intelligence scheduling tool x.ai. Bizzabo will integrate x.ai's meeting automation capabilities into…

Industry News June 8
acquisitions Emerald Expositions G3 Communications SaaS technology
Emerald Acquires B2B Purchasing Platform PlumRiver

Emerald Acquires B2B Purchasing Platform PlumRiver

Emerald Holding Inc., a B2B trade show and conference producer that specializes in retail and technology, has acquired…

Industry News January 8
acquisitions Carson Conant CRM integration iPresent Mediafy Sales Enablement
Source: Mediafly

Mediafly Completes Acquisition Of iPresent

Mediafly, a sales enablement and content management platform, has acquired UK-based sales enablement platform iPresent. The acquisition aims…

Industry News September 10
acquisitions Mark Briggs Return Path Validity
Validity To Acquire Return Path

Validity To Acquire Return Path

Validity, a Salesforce data integrity solutions provider, has entered into a definitive agreement to acquire Return Path, an…

Industry News May 2
ABM Accountbased marketing acquisitions demand generation Integrate Jeremy Bloom ListenLoop programmatic advertising
Integrate Acquires ListenLoop, Combines Programmatic ABM & Demand Gen In New Solution

Integrate Acquires ListenLoop, Combines Programmatic ABM & Demand Gen In New Solution

Integrate, a demand orchestration platform, has acquired ListenLoop, an account-based programmatic advertising platform. Terms of the deal were…

Financial News January 16
acquisitions Forrester George Colony Richard Eldh SiriusDecisions
Forrester And SiriusDecisions To Combine Forces In $245M Acquisition

Forrester And SiriusDecisions To Combine Forces In $245M Acquisition

Forrester announced plans to acquire SiriusDecisions in a cash deal valued at $245 million. The deal is expected…

Industry News November 27
acquisitions integrations Louis Jonckheere Sales Enablement Showpad Voicefox
Showpad Acquires Voicefox, Launches New Features For Sales Enablement

Showpad Acquires Voicefox, Launches New Features For Sales Enablement

Showpad, a sales enablement platform, acquired Voicefox, a meeting intelligence software provider. Terms of the deal were not…

Industry News November 14
acquisitions Alinean Carson Conant consulting Mediafly mergers and acquisitions Sales Enablement solution Tom Pisello
Mediafly Acquires Alinean To Bridge Gap Between Sales Enablement Tech And Consulting Services

Mediafly Acquires Alinean To Bridge Gap Between Sales Enablement Tech And Consulting Services

Mediafly, a sales enablement company, has acquired Alinean, a B2B marketing and sales software and consulting company.

Industry News October 25
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