Informa TechTarget Launches Buyer Intelligence Solution
Key Takeaways Informa TechTarget’s new Buyer Intelligence solution pairs person-level intent data with purpose-built AI skills to help…
News Brief September 17
Latest In: buyer insights
Turning Rich Customer Feedback Into Revenue: Lessons from B2BMX 2026
Key Takeaways: Clozd’s Dani Talbot at B2BMX 2026 explained that revenue teams miss critical buyer signals when they…
Feature May 28
G2 Unveils Tools to Build Trust in AI Answer Era
Key Takeaways: G2 introduces tools like the Model Context Protocol (MCP) to enhance AI-driven buying with trusted data…
News Brief May 13
DemandGenReport.com Now Becomes B2BMX Insights
Key Takeaways: The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…
Blog October 8
10Fold’s MetricsMatter 4.0 Dashboard Aims To Streamline KPI Collection To Optimize Strategies
10Fold is a North American integrated communications agency designed to create thought leadership and build brand value for…
Solution Spotlight July 25
B2B Sales & Marketing Teams Must Look Beyond Intent Data To Recognize True Buying Signals
Attempting to home in on a B2B sale can feel like a courtroom drama: You point to intent…
Demanding Views July 14
Folloze Debuts ChatGPT-Powered AI Personalization Platform
Folloze, a no-code B2B buyer experience platform, launched Folloze AI, a content recommendation and buyer insight engine designed to…
Industry News February 28
7 Ways Competitive Win/Loss Analyses Can Help Your Company
Marketing teams must continually stand out in a sea of competitors to generate new customers and retain existing…
Demanding Views July 5
Brightcove Acquires Audience Insights Company Wicket Labs
Brightcove Inc., an online video platform, acquired Wicket Labs, an audience insights company, to offer its customers deeper…
Industry News February 3
Qualtrics Acquires Clarabridge For $1.1B In Shares
Qualtrics, a customer experience (CX) management platform, is set to acquire CX management platform Clarabridge for $1.1 billion…
Industry News August 9
#BII21 Spotlights Renewed Focus On Buyer-Centric Strategies, The Relevance Of Intent Data To Account Experiences & Personalization
Data models and buyer centricity have taken center stage in modern B2B, with many organizations falling back on…
Industry News July 27
Forrester B2B Summit: New B2B Waterfall Aims To Help Accelerate Opportunity Development & Revenue Growth
Forrester recently held its B2B Summit North America virtual event, an annual conference where B2B experts, analysts, thought…
Industry News May 13
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