Buzzworthy B2B: The Latest News & Trends From March 2021
Welcome back to Demand Gen Report's blog series: Buzzworthy B2B. We've spent the past month watching the latest news and…
Blog March 31
Latest In: DemandGen International
Q&A With David Lewis, CEO DemandGen: How Joining Forces With BDO Digital Will Help Even More Businesses Transform Digitally
It can be argued that no company represented the expansion and evolution of the role and practice of…
Industry News March 9
DemandGen International To Merge With BDO USA In Move To Extend Digital Offerings To Wider Audience
BDO USA, LLP, an accounting and advisory firm, announced an agreed merger with DemandGen International, Inc., a provider…
Industry News March 2
Carlos Hidalgo Joins DemandGen Int. As Chief Strategy Officer
DemandGen International, Inc. has appointed best-selling author and marketing thought leader Carlos Hidalgo as its new Chief Strategy…
Industry News January 22
Top Tweets: #B2BMX 2019 Takeaways In 280 Characters Or Less
More than 1,200 B2B marketing experts and practitioners packed into the Hyatt Regency Resort and Spa in Scottsdale, Ariz.…
Blog March 6
Agents Of Change: B2B Customers Now Depend On Valuable, Frictionless Experiences
There is one constant variable in the B2B ecosystem: change is inevitable and crucial to the continued growth…
Industry News February 26
Industry Experts Weigh In On Microsoft’s LinkedIn Acquisition
With Microsoft spending a whopping $26.2 billion to purchase LinkedIn, the company is positioning itself with the likes…
Blog July 6
B2B Marketers Flock To Predictive Analytics As Sector’s Promise Fuels Major Growth
B2B marketers are beginning to recognize the power and benefits of predictive marketing analytics and are investing…
Industry News August 12
B2B Content2Conversion Preview: Content’s Impact On Engagement And Campaign Results
This year's B2B Content2Conversion conference, slated for May 6-7 in New York City, is going to take an…
Industry News April 30
Content2Conversion Conversations: Creating Powerful Content That Buyers Can’t Resist
By gaining a greater understanding of what triggers the brain to buy, marketers can create an almost irresistible…
Industry News April 2
Successful Predictive Lead Scoring Requires Rich Data
Lead scoring is not a new practice. According to the 2014 B2B Buyer Behavior Survey conducted by Demand…
Industry News March 25
As Big Data Evolves, B2B Marketers Focus On Data Management
The growth of Big Data has not gone unnoticed by B2B marketers. In an annual study from Infogroup…
Industry News February 19
Resources
Events & Webinars
The State Of Demand Gen
September 25, 2024
Striking The Right Balance Between Demand Gen & ABM
September 18, 2024
AI's Role In Accelerating Go-To-Market Strategy, with Lookout's Deb Wolf
September 11, 2024
