Latest In: mergers and acquisitions

acquisitions Agentforce agentic AI AI Decisioning B2C Marketing Bill Magnuson Braze BrazeAI cross-channel marketing Customer 360 customer engagement Data 360 Jon Hyman mergers and acquisitions Patrick Stokes real-time personalization salesforce Salesforce Marketing Cloud
Salesforce to Acquire Braze for $5.6B

Salesforce to Acquire Braze for $5.6B

Key Takeaways Salesforce signed a definitive agreement to acquire customer engagement platform Braze for $5.66 billion in enterprise…

News Brief October 21
Act-On Software Banzai International industry news MarTech mergers and acquisitions
Act-On Software Inc., one of the earliest players in enterprise marketing automation landscape, is being acquired by marketing and sales tech company Banzai International, Inc.

Banzai International Acquires Act-On Software

Act-On Software Inc., one of the earliest players in enterprise marketing automation landscape, is being acquired by marketing…

Industry News January 28
growth M&A mergers and acquisitions The Marketing Practice
How To Create & Enhance Your Growth Engine Through M&A

How To Create & Enhance Your Growth Engine Through M&A

2023 data tells us that 63% of organizations are preparing for a merger or acquisition deal this year…

Demanding Views July 18
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B2BMX Insights Logos 01 Announcemnet

DemandGenReport.com Now Becomes B2BMX Insights

Key Takeaways:  The rebrand to B2BMX Insights positions the publication as the year-round content and community hub for…

Blog October 8
Acquisition Bryan Wade mergers and acquisitions Sigstr Terminus Tim Kopp
C-Level Perspectives: Terminus, Sigstr CEOs Discuss Recent Acquisition

C-Level Perspectives: Terminus, Sigstr CEOs Discuss Recent Acquisition

Terminus acquired Sigstr, bringing together two teams that are making great strides in the ABM marketplace. Tim Kopp,…

Blog December 18
B2B Marketing Exchange Demand Gen Report Emerald Expositions G3 Communications mergers and acquisitions
Emerald Expositions Acquires G3 Communications, Strengthens Event & Content Portfolios

Emerald Expositions Acquires G3 Communications, Strengthens Event & Content Portfolios

Emerald Expositions, a leading B2B trade show and conference producer specializing in the retail and technology sector, has…

Industry News November 4
Demandbase Drift Dun & Bradstreet Google+ Lattice Engines Looker MarTech mergers and acquisitions Outreach salesforce SalesLoft salestech Tableau Terminus
M&A Wave Coming In The Martech/Salestech Space? Tableau, Looker Deals Signal Future Consolidation

M&A Wave Coming In The Martech/Salestech Space? Tableau, Looker Deals Signal Future Consolidation

The month of June brought in a heat wave of M&A activity in the software/technology category, and the…

Blog June 19
Akkroo Andy Higgs Chris Wickson demand orchestration inperson events Integrate Jeremy Bloom lead capture lead handoff mergers and acquisitions
Source: Akkroo

Integrate Buys Akkroo For $34 Million, Completes Second Acquisition In Three Months

Integrate, a demand orchestration platform, announced that it has acquired the B2B event lead capture company Akkroo for…

Industry News April 4
Acquisition Andrew Hull consultancy consulting Elixiter marketo mergers and acquisitions Perficient
Perficient Acquires Elixiter

Perficient Acquires Elixiter

Perficient, Inc., a digital transformation consulting firm, has acquired Elixiter, a Marketo and martech consultancy. Terms of the…

Industry News October 30
acquisitions Alinean Carson Conant consulting Mediafly mergers and acquisitions Sales Enablement solution Tom Pisello
Mediafly Acquires Alinean To Bridge Gap Between Sales Enablement Tech And Consulting Services

Mediafly Acquires Alinean To Bridge Gap Between Sales Enablement Tech And Consulting Services

Mediafly, a sales enablement company, has acquired Alinean, a B2B marketing and sales software and consulting company.

Industry News October 25
Allen Gannett content marketing Marketing analytics merger mergers and acquisitions skyword Skyword360 Tim Koubek Tom Gerace TrackMaven
Skyword And TrackMaven Announce Merger To Create Comprehensive Content Marketing Platform

Skyword And TrackMaven Announce Merger To Create Comprehensive Content Marketing Platform

Skyword, a content marketing platform, announced plans to merge with TrackMaven, a marketing insights company. Terms of the…

Industry News October 24
acquisitions AI artificial intelligence CX Unity data DataFox mergers and acquisitions OpenWorld Oracle
Oracle Aims To Address Customer AI Data Concerns With DataFox Acquisition, Launch Of CX Unity

Oracle Aims To Address Customer AI Data Concerns With DataFox Acquisition, Launch Of CX Unity

Oracle has entered an agreement to acquire DataFox, an AI-based data management provider, and unveiled a new CX…

Industry News October 23
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