New Introhive Suite Aims To Help Sales Teams Refine Data-Driven Strategies
Introhive, a customer relationship management and intelligence service, has launched a Productivity Intelligence suite that aims to help…
Solution Spotlight June 22
Latest In: predictive lead scoring
HP Boosts Win Rate By 40% With Predictive
Computer manufacturing giant HP leveraged SalesPredict's predictive capabilities to improve its lead and account scoring efforts.
Case Studies June 15
HubSpot Announces CRM Enhancements, Predictive Lead Scoring at INBOUND15
HubSpot unveiled several new product features at its INBOUND15 user conference, including updates to the CRM system announced…
Industry News September 10
B2BMX 2026 Keynotes Now Available on DemandGenReport.com YouTube Page
Key Takeaways: B2BMX 2026 keynotes show that strong B2B marketing blends practical AI use with human trust, brand…
Blog May 11
Successful Predictive Lead Scoring Requires Rich Data
Lead scoring is not a new practice. According to the 2014 B2B Buyer Behavior Survey conducted by Demand…
Industry News March 25
Salesfusion Uses LoopFuse To Add Predictive Lead Scoring
Following its recent acquisition of LoopFuse, Salesfusion is using the technology to add predictive lead scoring capabilities to…
Industry News March 5
Marketers Eye Predictive Models In Next Generation Of Lead Scoring
Lead scoring is more widely adopted than it was even just a year ago and many B2B marketers…
Industry News November 6
Lattice Engines Introduces Predictive Lead Scoring App
Lattice Engines has introduced Lattice Predictive Lead Scoring, which uses predictive analytics to identify and prioritize sales-ready leads.…
Industry News October 23
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
