Latest In: Data Strategies

AI marketing customer data First-party Data growth marketing personalization QR codes restaurant marketing retention marketing
How Simply Fish Used Dishio to Drive Measurable Growth

From Promotions to Personalization: How Simply Fish Used Dishio to Drive Measurable Growth

Key Takeaways Simply Fish grew overall sales by roughly 25% over 18 months by shifting spend away from…

Case Studies July 23
AI Conversation Intelligence CRM Pipeline revenue intelligence sales coaching Sales Enablement sales operations Zoom Zoom Revenue Accelerator
Zoom Updates Revenue Accelerator to Help Teams Connect

Zoom Updates Revenue Accelerator to Help Teams Connect

Key Takeaways Zoom has expanded Revenue Accelerator with AI-powered capabilities that support sellers before, during and after customer…

News Brief July 22
Adstra adtech attribution CTV Data Quality identity resolution measurement programmatic advertising
Adstra Launches ID Connection Strength

Adstra Launches ID Connection Strength

Key Takeaways Adstra’s new ID Connection Strength scoring framework helps advertisers assess identity-link quality before activation, addressing costly…

News Brief July 21
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series