Latest In: Data Strategies

AdRoll AI enrichment AI-native workflows audience activation Azira Convertr data strategy Hubspot location intelligence manual reporting marketing operations natural language data access partner ecosystem
600x400 DGR art

How AI Enrichment Turns Disconnected Data Into Faster Action

Key Takeaways AI-native workflows activate audiences faster and cut the manual reporting that eats your team’s week, freeing…

Blog September 16
attribution B2B advertising connected TV cross-device conversion CTV identity resolution incrementality Lifesight market mix modeling Marketing analytics measurement media measurement
How to Connect CTV Spend to Real B2B Business Outcomes

How to Connect CTV Spend to Real B2B Business Outcomes

Key Takeaways Budget follows what’s trackable, not what’s incremental, so CTV loses dollars to more measurable channels even…

Feature September 16
AI plugins AI workflows ChatGPT Customer Feedback market research Model Context Protocol survey tools SurveyMonkey
SurveyMonkey Launches ChatGPT Plugin

SurveyMonkey Launches ChatGPT Plugin

Key Takeaways SurveyMonkey’s new ChatGPT plugin lets teams create, send and analyze surveys without ever leaving the chat…

News Brief September 15
dgr event b2bmx2
Campaign Optimization Series
B2BMX SUMMERCAMP Logo resized
Strategy & Planning Series