Demand Gen Report
Personalization Still Isn’t Personal Enough in B2B Marketing
In an ever-changing marketing landscape, buyers expect increasingly personalized experiences and landing them is a penultimate priority for marketers to drive engagement and conversion. A key barrier to the prioritization...
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Exclaimer Launches HubSpot Integration To Enhance Email Targeting Via Signatures
Exclaimer, an email signature management solution, revealed a new integration with HubSpot designed to help marketers leverage email signatures for personalized, data-driven communication.
Industry News November 8
Openprise Reveals New AI Capabilities To Implement AI Into Workflows
Openprise, a revenue operations (RevOps) data automation provider, released AI-agent Factory, a set of new AI capabilities designed to help businesses build and inject AI across their processes and workflows.
Industry News November 7
4 Tips For B2B Marketers To Optimize 2025 Strategy & Planning
B2B buyers are nearly 70% through their purchasing process before engaging with sellers — and 80% of the time, it’s the buyers who initiate the first contact. Given these self-service…
Industry News November 6
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