Latest In: digital advertising

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DoubleVerify Delivers Global Media Quality Measurement for LinkedIn Audience Network

Key Takeaways: DoubleVerify has launched global post-bid media quality measurement for the LinkedIn Audience Network, covering IVT, viewability,…

News Brief June 18
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The Hidden Gift ChatGPT Ads Will Give to Marketing Agencies

When ads in ChatGPT started leaking into the public, marketers reacted like they usually react to big LLM…

Demanding Views May 15
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tvScientific Unlocks Pinterest Audiences for CTV Campaigns

Key takeaways: Pinterest’s high-intent audiences can now be targeted on Connected TV through tvScientific’s platform. Early testing shows…

News Brief April 28
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AdRoll To Explore AI-Native GTM Workflows At B2BMX Summer Camp 2026

Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…

Blog June 22
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Rewriting the Rules of Performance Marketing: The Creator-Led Growth Advantage

Consumers today have more choice and more control when it comes to shopping. Social media platforms like TikTok,…

Demanding Views November 21
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Integrate's Media Arm, Pipeline360, Offers Content Syndication, Account Intelligence & Digital Advertising Solutions

Integrate’s Media Arm, Pipeline360, Offers Content Syndication, Account Intelligence & Digital Advertising Solutions

Integrate offers a cross-channel demand management SaaS platform for enterprise B2B demand and marketing operations teams. Integrate is…

Solution Spotlight February 2
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Integrate Launches New Media Division, Pipeline360

Integrate Launches New Media Division, Pipeline360

Integrate, a demand management platform, debuted Pipeline360, its new media arm that seeks to offer an all-in-one integrated…

Industry News January 12
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VDO.AI Aims To Optimize Revenue Growth Through Creative Ad Solutions

VDO.AI Aims To Optimize Revenue Growth Through Creative Ad Solutions

VDO.AI, an adtech company, offers solutions designed to deliver industry-leading ROI and aims to equip businesses with future-proof,…

Solution Spotlight September 26
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Meet ABM CTV, Madison Logic’s New Channel That’s ‘Closing Gaps’ In The CTV Space

Connected TV (CTV) advertising spend in the U.S. is expected to grow by nearly 20% by the end…

Blog September 26
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Convince, Conquer, Convert: The Basics Of Modern Advertising

Convince, Conquer, Convert: The Basics Of Modern Advertising

Conventional wisdom holds that you have seven seconds to make that crucial first impression, but the digital age…

Demanding Views November 11
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Are You Prepared To Enter The OOH World Of Advertising?

Are You Prepared To Enter The OOH World Of Advertising?

Whether it's a pop-up that young singles in your area are looking to meet or a banner highlighting…

Industry News May 11
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Demandbase Joins World Wide Web Consortium To Help Shape The Future Of Privacy & Advertising

Demandbase Joins World Wide Web Consortium To Help Shape The Future Of Privacy & Advertising

Demandbase, an end-to-end ABM software provider, joined the World Wide Web Consortium (W3C), the main international standards organization…

Industry News March 18
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