DoubleVerify Delivers Global Media Quality Measurement for LinkedIn Audience Network
Key Takeaways: DoubleVerify has launched global post-bid media quality measurement for the LinkedIn Audience Network, covering IVT, viewability,…
News Brief June 18Key Takeaways: DoubleVerify has launched global post-bid media quality measurement for the LinkedIn Audience Network, covering IVT, viewability,…
News Brief June 18When ads in ChatGPT started leaking into the public, marketers reacted like they usually react to big LLM…
Demanding Views May 15Key takeaways: Pinterest’s high-intent audiences can now be targeted on Connected TV through tvScientific’s platform. Early testing shows…
News Brief April 28Key Takeaways AdRoll’s upcoming B2BMX Summer Camp session will focus on how AI-native GTM workflows can connect planning,…
Blog June 22Consumers today have more choice and more control when it comes to shopping. Social media platforms like TikTok,…
Demanding Views November 21Integrate offers a cross-channel demand management SaaS platform for enterprise B2B demand and marketing operations teams. Integrate is…
Solution Spotlight February 2Integrate, a demand management platform, debuted Pipeline360, its new media arm that seeks to offer an all-in-one integrated…
Industry News January 12VDO.AI, an adtech company, offers solutions designed to deliver industry-leading ROI and aims to equip businesses with future-proof,…
Solution Spotlight September 26Connected TV (CTV) advertising spend in the U.S. is expected to grow by nearly 20% by the end…
Blog September 26Conventional wisdom holds that you have seven seconds to make that crucial first impression, but the digital age…
Demanding Views November 11Whether it's a pop-up that young singles in your area are looking to meet or a banner highlighting…
Industry News May 11Demandbase, an end-to-end ABM software provider, joined the World Wide Web Consortium (W3C), the main international standards organization…
Industry News March 18