Demand Gen Report
Yes& Acquires Modo Modo, Expanding B2B Marketing Presence
Key Takeaways Yes&’s acquisition of Modo Modo expands its B2B marketing capabilities in branding, omnichannel media, sales enablement and strategic growth for enterprise clients. The deal also deepens Yes&’s footprint...
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Why Sales Prospecting Remains The Unsung Hero Of Sales Success
The most consequential number in sales is 40, as it’s crucial for capturing the immense impact and importance of prospecting: 40% of salespeople agree that prospecting is the most challenging…
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Industry News September 19The Countdown Begins: B2B Marketing Exchange East Is 2 Weeks Away
We’re in the final stretch before the B2B Marketing Exchange East (#B2BMX East) kicks off, and the anticipation is through the roof! In just two weeks, marketing and sales professionals…
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