Key Takeaways
- The B2BMX Summit at Advertising Week New York 2026 is bringing together four sponsors whose offerings map directly to modern revenue priorities, from intent data and GTM security to AI search and buyer intelligence.
- Each sponsor session is built around practical, practitioner-led use cases designed to help B2B marketers improve pipeline outcomes, sales alignment and decision-making.
Four B2B marketing solution providers—Intentsify, CHEQ, Omnibound and Clozd— have signed on as sponsors of the B2BMX Summit at Advertising Week New York 2026.
The B2BMX Summit is a curated one-day track built for B2B marketing leaders, demand generation practitioners and revenue teams. Attendees get practitioner-led sessions, market insights and revenue strategy designed to translate directly into pipeline once they’re back at their desks.
The summit takes place October 8 as part of the broader Advertising Week New York event, running October 5-8 at The Penn District in New York City.
What Will Intentsify Cover at the B2BMX Summit?
Intentsify brings its focus on agent-ready intent data and buyer intelligence to the summit, helping B2B marketers turn buying signals into go-to-market motions. The company’s platform delivers persona-level intent data, cross-channel audience activation and fully managed services that put in-market accounts within reach.
Intentsify presents “Inside Deloitte’s ABM: A Case Study Behind a Strategic Win” with Allan Kirkpatrick, National ABM Leader at Deloitte Canada, leading the session. Kirkpatrick will walk attendees through how Deloitte approaches ABM across account strategy, stakeholder alignment, insights, activation, measurement and sales collaboration, using a real-world case study to show how the integrated model drove a significant strategic opportunity.
What Will CHEQ Share About Risk and Opportunity in the Agentic Web?
CHEQ joins the sponsor lineup with its go-to-market security platform. Its Traffic, Trust and Identity Intelligence Engine helps brands separate legitimate buyers from malicious actors, human or bot, so fraud gets stopped without sales getting stopped too. More than 15,000 brands already rely on CHEQ to protect their pipeline.
CHEQ’s session, “Who’s Really on Your Website? Navigating Risk and Opportunity in the Agentic Web,” is led by Edwin Choi, Global Chief Customer Officer at CHEQ. The fireside chat will address how B2B marketers can protect themselves from harmful automation without blocking AI-assisted customer journeys as human and agentic web experiences increasingly converge.
How Is Omnibound Helping B2B Brands Grow Through AI Search?
Clozd, the leader in decision intelligence, sponsors the summit with an AI feedback engine built for revenue teams. The company specializes in win-loss analysis, customer experience feedback, churn analysis and implementation feedback, conducting direct buyer interviews to uncover the real reasons deals are won or lost.
Clozd presents “Houston, We Have a Problem: Your AI Is Missing the ‘Why’ Behind Buyer Decisions” as Dani Talbot, Head of Marketing at Clozd, leads the session, showing CMOs how AI-powered feedback collection and analysis can surface the context behind buyer decisions, helping revenue teams diagnose pipeline gaps earlier and identify hidden revenue risks before they compound.
Omnibound rounds out the sponsor group with a focus on AI search growth and B2B outbound infrastructure. As AI-powered search reshapes how buyers discover vendors, Omnibound helps B2B brands earn citations and recommendations in that new discovery layer, turning AI visibility into a real pipeline driver.
Together, the four sponsors reflect the range of tools shaping modern B2B revenue teams: intent data, fraud prevention, AI search visibility and decision intelligence. Attendees walk away from the summit with tools they can use immediately, not just theory.
